Meta & Google Ads: Single Campaign Audit + Quick Optimisation (3-Day Turnaround)

Brief project focused on tightening up one active campaign across Meta and Google Ads. The goal is to identify immediate optimisation opportunities and deliver clear, actionable improvements that can be implemented quickly. This is a short engagement—just 3 days—so the scope is intentionally narrow: think of it as a rapid-fire audit plus hands-on tweaks, not a full account overhaul.

Our current campaigns have seen mixed results. We suspect some budget is being wasted on low-performing segments, and conversion tracking isn’t as reliable as it should be. Ideally, you’ll bring experience with both Meta Ads and Google Ads, know where to look for quick wins, and be comfortable making small but meaningful changes within a tight timeline.

What’s expected:

• Quick review of one existing campaign on each platform (Meta + Google)
• Spot-check of targeting, placements, and creative rotation
• Basic review of conversion tracking setup (flag obvious errors)
• Suggest 2–3 specific optimisation steps per channel (e.g. pausing underperformers, tweaking bids, tightening audiences)
• Implement minor changes if access is provided (no major restructures)
• Short summary report: what was changed, why, and what to monitor next

We’re doing this as a test before committing to larger projects. If you spot a major issue or see a quick win, highlight it in your notes. We appreciate clear, concise communication over long reports—bullet points are fine. Prior experience with rapid campaign troubleshooting is a plus. You should be able to work independently, but we’re available for quick questions if anything’s unclear.

Please note: budget is limited for this initial piece. If the work is solid, there’s potential for more ongoing projects (bigger budgets, deeper optimisation, and multi-channel scaling). Looking forward to seeing how you approach a fast-turnaround audit!

To sum up: rapid review and hands-on tweaks for one Meta and one Google campaign, with a focus on practical fixes over theory. Turnaround needed in 3 days.