Junior AI Automation Specialist for Marketing Workflows (Short-Term Project)

This project is about bringing more efficiency and personalisation to our marketing efforts using AI-driven automation. We're a small e-commerce team in Central Europe, and we want to implement practical automations that save time and help us scale smarter—not just harder. The focus is on workflow automation, simple prompt engineering, chatbot setup, and testing AI tools that can boost campaign performance. If you have a junior-level background and you’re comfortable experimenting with tools like Zapier, Make, or similar, this could be a great fit.

Project Context: We’ve been manually handling a lot of repetitive marketing tasks (data transfers between platforms, basic customer replies, simple reporting). With our next product launch coming up, we want to streamline these processes and try out automation solutions that actually deliver value—without overcomplicating things or introducing new headaches. Our main channels are Meta Ads, Google Ads, and email, but we’re open to ideas for where automation could help most.

Scope of Work:

• Set up basic workflow automations for lead capture, campaign data sync, and reporting (using Zapier, Make, or similar platforms).
• Assist with prompt engineering for marketing tasks—help us test prompt frameworks for ad copy, customer replies, or reporting summaries.
• Help configure a simple chatbot for website or landing page FAQs (using a no-code tool or AI assistant builder).
• Support personalisation efforts: segment customer data and trigger simple automated messages or responses based on behaviour.
• Document all workflows and provide clear, step-by-step notes so we can maintain them in-house after the project ends.

What We’re Looking For: Junior-level specialist who understands the basics of marketing automation and is eager to experiment with AI tools. You should have hands-on experience (even if limited) with one or more of: Zapier, Make, prompt engineering (e.g., for ChatGPT or similar), chatbot builders, or personalisation tools. If you’ve set up simple automations for lead capture, notifications, or reporting before, that’s a plus. Curiosity and good communication are more important than years of experience.

Success Criteria: At the end of this short-term project (less than 2 months), we want to have:

• At least 2–3 automated workflows live and working smoothly (e.g., leads auto-added to CRM, automated weekly campaign report, chatbot live on site).
• Prompt templates or frameworks we can re-use for ad creative or customer replies.
• Simple documentation so our team can make changes later without starting from scratch.

Other Details: We’ll provide access to all the relevant accounts and tools. Collaboration will be async, with regular check-ins via Slack or email. If you spot other low-hanging fruit for automation, we’re open to suggestions. Quick turnaround and clear communication are appreciated, but we don’t expect you to work nights or weekends. This is a junior-level brief—if you’re still building your portfolio, that’s fine. We care more about practical results than fancy presentations.

Let us know if you’ve worked on similar automation tasks, or if you have a favourite AI tool that’s helped you save time. Looking forward to starting soon. In short: help us automate the boring stuff so we can focus on growth!