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About Me
I help brands and agencies get reliable marketing data with robust tracking setups. From GA4 and GTM to attribution models and dashboard design, my focus is on fixing data gaps and enabling clear reporting so teams can scale with confidence. Let's make your tracking work for your growth goals.
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Work experience
Tracking Implementation Specialist
MetricPulse
- Duration Feb 1, 2018 - Sep 1, 2021
- Location Malta
Analytics & Tracking Consultant
Freelance
- Duration Oct 1, 2021 - Current Position
- Location Malta
Education
Computer Science
University of Malta
- Degree BSc Information Technology
- From-To Apr 4, 2015 - Oct 4, 2015
Skills
- GA4 Implementation
- Google Tag Manager (GTM)
- Event Tracking
- Attribution Setup
- Server-Side Tracking
- Ecommerce Tracking
- Data Layer Design
- Tracking QA
- Looker Studio Dashboards
- UTM Governance