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About Me
Performance-driven funnel strategist focused on conversion research and actionable fixes. I help brands map customer journeys, identify conversion leaks, and implement prioritised roadmaps to boost funnel performance. Experienced with KPI tracking, offer ladder design, and segmenting user journeys for measurable lift.
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Work experience
Funnel Strategist
AdBridge Consulting
- Duration Jul 1, 2019 - Mar 1, 2022
- Location Montenegro
Funnel & CRO Specialist
Freelance
- Duration Apr 1, 2022 - Current Position
- Location Montenegro
Education
Computer Science
University of Montenegro
- Degree Bachelor of Economics
- From-To May 25, 2016 - Oct 7, 2018
Skills
- Funnel Strategy
- Conversion Research
- Customer Journey Design
- Funnel KPI Tracking
- Prioritized Fix Roadmap
- Conversion Rate Optimization (CRO)
- Lead Magnet Strategy
- Upsell & Downsell Strategy
- Funnel Audit
- Landing Page Wireframing