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About Me
I help brands clarify their value proposition, structure competitive offers, and design pricing that converts. My focus is on messaging frameworks, differentiation angles, and practical ICP research to boost conversion rates and revenue. If you need sharper positioning or want to validate a new offer, I bring tested frameworks and hands-on execution.
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Work experience
Offer Strategist
Nordic Growth Studio
- Duration Aug 1, 2018 - Dec 1, 2022
- Location Finland
Messaging & Pricing Consultant
Freelance
- Duration Jan 1, 2023 - Current Position
- Location Finland
Education
Computer Science
University
- Degree MSc, Marketing
- From-To Mar 17, 2015 - Sep 17, 2015
Skills
- Offer Strategy
- Positioning
- Value Proposition Development
- ICP Definition
- Messaging Framework
- Pricing Strategy
- Competitive Research
- Objection Mining for Offer
- Bundle Strategy
- Sales Page Messaging