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About Me
I help brands turn clicks into conversions by combining sharp copy, data-driven CRO audits, and structured A/B testing. Experienced in mapping user journeys, optimising landing page flows, and delivering actionable recommendations that move the needle on real business KPIs.
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Work experience
Landing Page Copywriter & CRO Specialist
Freelance
- Duration Apr 1, 2019 - Apr 1, 2021
- Location Ukraine
CRO Analyst
Digital Growth Studio
- Duration Aug 1, 2018 - Mar 1, 2019
- Location Ukraine
Education
Computer Science
Kyiv National University of Trade and Economics
- Degree Bachelor of Marketing
- From-To Mar 4, 2016 - Nov 28, 2016
Skills
- Landing Page Copywriting
- Direct Response Copywriting
- A/B Testing
- Conversion Rate Optimization
- CRO Audit
- Heatmap Analysis
- Funnel Analysis in Analytics
- CTA Optimization
- Headline & Subheadline Optimization
- User Behavior Insights