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Ioana

Funnel Strategy & CRO Specialist
Available for Work
Romania

About Me

I help brands increase revenue by designing high-converting funnels, mapping customer journeys, and delivering actionable CRO insights. Experienced in funnel audits, segmentation, and optimising every stage from lead magnet to checkout. Data-driven, pragmatic, and focused on measurable business outcomes.

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Work experience

Funnel Strategist

FunnelWorks Collective

Funnel & CRO Consultant

Freelance

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Education

Computer Science

Universitatea Babeș-Bolyai

  • Degree Bachelor's in Marketing
  • From-To Aug 2, 2013 - Feb 2, 2014

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Skills

  • Funnel Strategy
  • Conversion Rate Optimization (CRO)
  • Funnel Audit
  • Customer Journey Design
  • Conversion Leak Diagnosis
  • Segmentation Strategy
  • Landing Page Wireframing
  • Funnel Copy Direction
  • Prioritized Fix Roadmap
  • AOV Optimization
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